Monday, May 7, 2012

Agent of the Month!

Agent Highlight - Mike Mesenbrink

Plethora Businesses would like to take a moment to focus on one of ourown! Each month, we will be featuring one of our team members. As a leading business sales, mergers &acquisitions advisory firm, your business means the world to us.

Mike Mesenbrink is an Associate of Plethora Businesses currently working with business owners in numerous industries including medical device and services. His 34-year experience in the medical industry, which included work in both privately-held and public companies. He spent much of his time starting, growing and raising Capital (over $200 Million) for early stage companies creating an overall market cap of approximately $750MM.

Highlights of his background include CEO of a large bariatric laparoscopic surgery practice and he served as CEO of Innovation Sports Medicine, an international manufacturer of sports medicine devices. He was EVP of Medstone Int’l that went public and he was co founder and EVP of the first outpatient medical imaging company in the U.S., Medical Imaging Centers of America (MICA) that went public and grew to a market cap of $250MM. He was also a founder of Insight Health Services in Lake Forest (both public and private) that currently reports over $300MM in revenues.

At Johnson & Johnson, Mike was a member of the New Ventures Team that developed the first clinical MRI system. Mike’s concept of comprehensive outpatient radiology services eventually developed into a new industry, now with over 5000 sites throughout the U.S. owned by numerous companies. Mike serves on the board of directors and audit committee of Pro-Dex, a public medical device company. He has worked with many products including MRI, CT, Ultrasound, Cardiac Nuclear Medicine, Mammography, artificial arteries, angiographic catheters and wire guides, thermal dilution cardiac output devices, Swan-Ganz balloon catheters, nuclear cardiology, and lithotripsy equipment for noninvasive destruction of kidney stones.

Mike's dedication to the medical field is a reflection of his character and the care he has towards individuals and clients. Your business means the world to Mike.

If you have questions about Mike or any part of the Plethora Businesses team, please contact us for more informatin! 714.255.8862 or

Monday, April 30, 2012

Market Update Monday!

"Taste Happiness" = Taste Monster? Coca-Cola is now in talks to purchase one of the most popular drink brands today, Monster. Red Bull's competitor, these drinks are nearly a guaranteed caffeine high. If Coca-Cola does acquire the company, it will be their largest acquisiiton to date and help Coca-Cola grow their market share of the beverage industry even more. Who knows? Maybe this would inspire Pepsi to acquire Red Bull.

Another mega-brand is expected to put some money down. Microsoft is looking to invest in the Nook, by Barnes & Noble. This would be a great way to compete with both the iPad and the Kindle, without having to do too much of their own R&D.

Tuesday, April 24, 2012

Make Sure You Don't Lose Out With the Change in Capital Gains

Is the economy still slow? Or have we begun to see an upturn in movement and cash flow? Here in California, we're biting our nails with the price of gas and food products continually rising, though a recent break at the pump has caused quite a bit of relief. Many people are convinced that the economy is experiencing a painfully slow turn back to movement and positivity, but that sentiment may be what's leaving business owners vulnerable.

At the end of this year, the Bush-Era Tax Cuts will expire, which includes a cut in the capital gains tax. Keep in mind that this also means that with the additiona of the Obamacare tax and potential tax increases with the election, we are at risk for extremely high tax rates. Why does this matter?

Well, to start, if you ever plan on selling your business, the best time to sell is when its doing well. Often, business owners figure they will continue to grow the business if it's experience a good rise in profits. The problem is, that when they decide to sell it, it's when the business is starting to decline or become stagnant.

This year, it's essential that business owners consult an intermediary; this is the time to sell, if there ever was one. Business owners: You've put your blood, sweat and tears into your business; make sure that it puts cash if your pocket.

Wednesday, April 11, 2012

Negotiating: Not Just for Foreign Policy and Car Sales

No matter what walk of life you come from, chances are you've spent a time or two negotiating. Maybe you tried to trade pudding cups for cookies in the lunch room or tried to talk a Toyota dealer down a couple thousand dollars. In any case, you've tried it a time or two, but never became an expert.

In the M&A world, you really are just a master negotiator; whether you're buy-side or sell-side, the important thing at the end of the day is that the deal closes. And for that to happen, you've got to find a meeting of two minds (buyer & seller). The M&A intermediary relies on negotiating skills to give their clients what they need and keep their practice open. So how does one attain these skills? Stuart Diamond.

Stuart Diamond is the human personification of negotiation, if there ever was one. He has been chosen by Google to train the entire company worldwide (30,000 employees). He holds a law degree from Harvard, where he's been an associate director in Negotiations and owns a company primarily used to teach senior corporate executives and world leaders the essential skills of planning and persuasion. He wrote the process that ended the writer's strike of 2008 in Hollywood. You can see why knowing Stuart and learning from him is not an beneficial for someone in the mergers and acquisitions world, but also a necessity. Simply stated - attending one of his workshops or classes can be what sets apart the top M&A intermediaries from the rest. Why is this important? Because now you have the chance to set yourself apart.

On Tuesday, June 5th, Stuart will be the keynote speaker at The M&A Source Spring Conference for Professional Development, sharing his wealth of knowledge to intermediaries, brokers and business professionals. But truly, anyone could benefit. Stuart's insight into the fine art of negotiating goes beyond specific industries and has helped executives from IBM, Microsoft, JP Morgan, Exxon, Honda, Hewlett Packard, Yahoo, G.E., Lucent, Japan Airlines but also parents, just trying to make their children brush their teeth before bedtime. Interested in honing your own skills? Come to The M&A Source Spring Conference in San Antonio. Remember the Alamo - Fortify Your Practice.

Wednesday, April 4, 2012

Lean and Mean: Burger King Makes Changes & a Familiar Name Makes Itself Relevant Again

If you've caught any of the news, you've heard the news that Burger King is going lean. And we don't mean that their beef is changing. They're sell all but 100 of the stores to franchises. We'll see if there's any return on investment for the stockholders since their burnout in 2010.

Remember Constant Contact? They were that company that kept mailing your target market to remind them that you still exist? With the influx of email and internet marketing, they suffered quite a bit. But now, they're back and they are frothing at the mouth to bite back at their own market. As a direct competitor with Groupon, they have now reintroduced themsevles. They aren't sticking with their old platform of snail mail on recycled paper, but they're helping small businesses redesign and reinvent the way that they campaign to customers.

Monday, April 2, 2012

How Not Winning the Mega Millions Should Have Changed Your Life

We had an office pool for that enormous Mega Millions but, we obviously didn't win. A few of us are legitimately bummed out, talking about "what if's" and "aw mans" but the rest of us took it in stride, knowing that it was very unlikely. We had built up this pie-in-the-sky dreams of what our lives would have been like if we had won. So what should we (and you) have learned by not winning the lottery?

Well for one, get back to work. But that's a bit too easy, so I'll take it even further. One of the most common answers to 'What would you do if you won the lottery?' was quitting their job or stop working; take a vacation; retire. If you dream of changing careers, starting your own business, early retirement, or retirement at all, then you should probably be questioning your exit strategy. If you own your own business, you should know what that means. But what if you don't? Is there any sort of exit stategy for you? Do you want to buy your own business? Maybe you want help with wealth management. Regardless, this will most likely not be as easy as winning the lottery and like most daunting tasks, the earlier you start, the easier the overall task will be.

If you're a business owner and thinking about selling, your best bet is to first get an objective valuation. Lucky for you, we'll give you a complimentary valuation if you mention that you read about us on this blog. Give us a call at 714.255.8862 and ask to speak with Rachel or email us at

Monday, March 26, 2012

Bizarre Tax Deductions - One Way Taxes Can Turn that Frown Upside Down!

Taxes are almost due, and for those of us that haven't filed yet, you may want to check out these crazy deductions. We're not saying you should actually try them, but they might at least lighten the mood.